So you've tried for the umpteenth time to give up ice cream or pizza but no matter how steely your resolve is, you find yourself making a trip to your neighbourhood pizza joint.
Relax, you may not necessarily lack self-discipline.
According to a study published in Plos One in early 2015, there indeed is a connection between common foods that people eat and the addictive tendencies they exhibit.
The items were analyzed for fat content and whether they are processed or not, among many other factors, and given a rating on the Yale Food Addiction Scale (YFAS) out of five.
So, the bigger the number, the more problematic the food is.
Here are the most addictive foods in the world:
1. Pizza: No surprises, pizza tops the list with a rating of 4.01 out of 5.
2. Chocolate: This comes in next with a rating of 3.73
3. Chips: Wonder why you suddenly have bursts of craving for chips? Well it's also got a rating of 3.73
4. Cookies: The subject of many tales of greed and lust, cookies boast a rating of 3.71
5. Ice Cream: We can't say we're surprised to find this on the list, with a rating of 3.68
6. French Fries: This has a rating of 3.60
7. Cheese Burger: Combining cheese, beef and bread, what's to resist with a cheese burger? This has a rating of 3.51
8. Soft Drinks: With a rating of 3.29, wonder why you can't seem to let go of soft drinks?
9. Cake: This has a rating of 3.26
10. Cheese: This has a rating of 3.23