Business Insider Sub-Saharan by Pulse (BISSA) has today announced its first international content sharing agreement with Andela Kenya, a technology company that helps companies to build high performing engineering teams by investing in Africas most talented developers.
The partnership, the first of its kind between Ringier Africa Digital Publishing on behalf of Business Insider Sub-Saharan Africa by Pulse and Andela Kenya, gives BISSA the rights to use and share content jointly generated by the two parties across its digital markets spread across Africa.
Business Insider Sub-Saharan Africa editor, David Adeleke expressed pleasure in the signing of the partnership and said it signals the beginning of an exciting journey of celebrating African changemakers and a great opportunity to inform, educate and entertain BISSA audience across the world.
“There are so many great stories to tell within the African tech ecosystem. We are proud to be a part of this,” said Adeleke.
Andela communications manager for East Africa, Rehema Kahurananga echoed David’s sentiments and said the time is ripe for recognising and celebrating African developers by owning and telling the African story.
“We are very excited to begin this journey with Business Insider Sub-Saharan Africa and we look forward to putting Africa on the world map through this first of kind partnership.”
Advance human potential
Under the partnerships, Andela Kenya working closely with BISSA will come up with tech content in the form of articles, videos, and images sourced for and produced by both parties on Thursday which BISSA has aptly named Tech Thursday.
Once published, Andela will promote the content within Andela network across Africa (Nairobi, Lagos, and Kampala), including on Andela social media accounts.
This series will be hosted exclusively on the Business Insider Sub-Saharan Africa by Pulse platforms.
Andela envisions a future where talented technologists from around the world can collaborate across borders to advance human potential a dream BISSA shares and as result the two parties have joined hands to make it happen.
The partnership will run for six months, from August 6, 2018 to February 5, 2019.