The National Democratic Congress has revealed that it is launching its 2016 campaign in the Central Region because it is in the interest of the party.

Speaking to Citi news Director of Communications for the NDC’s 2016 Campaign, Joyce Bawa Mogtari, said she added.

The governing NDC at a press conference on Monday revealed it will launch its campaign on Sunday, August 14, 2016. The launch will be done at the Cape Coast Sports Stadium in the Central region.

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Mogtari explained that late President John Mills was also one of the reasons they were launching the campaign in the region. “I’m sure his Excellency the late President [John Evans Atta Mills] himself, will be proud to hear that we are indeed going back to the Central Region, his home region, where he hails from to hold this all important official launch,” she said.

She, however, denied claims that the party was capitalising on the death of the late President for political gains.

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“You know really well that there is really no such exploitation. Don’t forget that we will be doing several activities in several other parts of the country. We are a social democratic party, we like to do things from any part of Ghana and we are not even barred from holding any such activity in any part of this country. So I don’t think that there is anything to do in terms of exploitation. We just believe that this time round, strategically, for us the plan is to officially launch in the Central Region and several other activities will be taking place as we go along,” she added.

Meanwhile, the leadership of the Progressive People’s Party has raised concerns over the decision by the NDC to launch its campaign in Cape Coast when there is a ban on noise making in the area by the Oguaa Traditional Council.