Everybody is on one social media platform or the other these days and if you are not careful, the digital world of like and comments could ruin your opportunities in real life.

Because every social media user usually has an online personality which often differs greatly from the real life version of who that user is, it is to get lost in the nuances of the online world.

These days, a lot of employers like to do some background checks on prospective employees and often make employment decisions based off that. If you don’t want your social media history or activities to cost you a potential job opportunity, follow these four steps:

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Social media can be a blessing and a curse at the same time. A lot of people have found immense opportunities but just as many opportunities have also been ruined, thanks to social media too.

You are a brand in your own right and you should treat both your public and online perception as such. Be yourself, but be careful what you post online. All the best!