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Is Africa ready for Everton Mlalazi?

Whilst everyone seems to be concentrating on the growth of Afrobeats and Amapiano in Africa, one of the fast growing music genres in Africa is gospel music.
Everton Mlalazi
Everton Mlalazi

In recent years, the gospel genre has successfully managed to create more super stars faster unlike before when you look at the likes of Sinach, Martin PK etc who have had their music spread all across the continent and beyond, they are stars to admire.

We may attribute this growth to the expansion of mega churches which hold massive international crusades of which most of them have their own broadcast television channels that air on satellite platforms, as well as the impact of social media on which a song can instantly become an international hit in a few hours and also the modernisation of sound in the gospel circles. Today, a gospel artist makes the same celebrity impact like a circular artist and can become a star with just one single released.

With the rise of several artist imminent, there is one particular gospel artist who might take gospel music on a whole new level, his name is Everton Mlalazi.

Born in Zimbabwe’s sunshine city of Harare, award-winning star Everton Mlalazi is the biggest name on the gospel scene in Zimbabwe, dominating radio charts with almost every release he has offered in the last 3 years. The singer/songwriter has created a unique new gospel sound that is inspired by his love for music and his early childhood musical influence.

Everton Mlalazi began his career in 2014 when he put together a musical ensemble called The Vine. He has fronted the group since then. He then launched his solo music career in the year 2020 then he released his debut album, In The Presence 1 in November of 2021 following the success of the singles Uyingcwele and Ekhaya. The launch event featured prominent South African gospel musicians Xolly Mncwango and Benjamin Dube

Recognising his radio charts dominance, Everton Mlalazi was awarded at Star FM Listeners Choice Awards as Best Newcomer 2020 and never slowed down releasing hit after hit, and in 2022 he was awarded Zimbabwe Music Awards’ Best Contemporary Gospel artist.

Having conquered Zimbabwe and setting foot in South Africa, is Africa ready for a new sound?, a new voice?, new art that has the capability of taking over? We can only wait and witness what Everton Mlalazi will offer us on his creative menu.

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