The report takes into account followers on Twitter, Facebook and Instagram.
Three-time Ballon d'Or winner Cristiano Ronaldo is the man with the most followers in the world across social media platforms, and the second most followed person overall behind female pop icon Taylor Swift, according to Apple Tree Communications.
The Real Madrid superstar now has 238 million followers on Facebook, Twitter and Instagram combined, and is the only male in the top five, which is topped by Swift (219m), Katy Perry (219m), Selena Gómez (205m) and Rihanna (190m).
The Portuguese footballer clearly being the odd one out, the Apple Tree Communications analysis notes three defining trends linking the top five: female, singer, and American.
The music aspect is something which is a continuing trend when looking more widely at the top 20 most followed people on the internet, with 13 overall working in the industry. Meanwhile, 60% of the top 20 is made up by women, and 65% were born in the United States.
Only last weekend Ronaldo had made a point of saying he's the most searched for person on the Internet during a rant about Xavi Hernandez.
According to the reports, on a worldwide level "13 people in the top 20 are related to music, 60 per cent are women and 65 per cent were born in the United States."
On a national level in Spain, four of the five most influential people on social media are footballers: Andres Iniesta, Sergio Ramos, Gerard Pique and Iker Casillas.