Tech Investment Snapchat invests in shopping app company

Industry observers say it looks like Snapchat plans to venture into e-commerce this time around.

  • Published:
Snapchat invests in shopping app company. play

Snapchat invests in shopping app company.

(dailydot)
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Snapchat is taking another bold step into a new business terrain, just on the heels of the recent launch of Snapcash- its payment platform,and Snapchat discover- its content platform.

Reports reaching our Pulse Tech say Snapchat is putting $5.7 million where its mouth is, this time,on Spring-a shopping app.

According to Mashable, “…Snapchat CEO Evan Spiegel isn't afraid to roll out new in-app experiences in an effort to grow user engagement and build a business.”

Industry observers say it looks like Snapchat plans to venture into e-commerce this time around.

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