Apple just released a new app, and it's a mix between Snapchat and iMovie (AAPL)

pulse

March 21, 2017 2:12 PM

Like Snapchat or Instagram, Clips lets you share photos or short videos with special filters and effects.

Meet Clips.

Apple's newest app is called Clips, and it's a mix between Snapchat and iMovie.

After teasing Clips a couple of weeks ago, Apple released the app on Thursday as a free download in the App Store.

Like Snapchat or Instagram, Clips lets you share photos or videos up to 30 minutes in length with special filters and effects.

But Clips isn't its own social network like Snapchat or Instagram. Aside from sending photos and videos to your friends via iMessage, you can only save your photos and videos to your camera roll or send them to other apps. Unless you're using Clips to post to Facebook or Instagram or Snapchat, there's no Clips social network to plug into, aside from your own contacts in iMessage.

Here's how Clip works:

Clips looks similar to Apple's main camera app. You can record short video clips or take photos before adding special effects.

You can choose from a list of filters and add text, emojis, and other annotations to add over your photos and videos.

Apple's "Live Titles" feature will create captions for you based on what is said aloud during a video recording. You can then edit the text before sharing your clip to another social network.

Clips is a free download in the App Store. Apple designed to to make "fun videos to share with friends, family, and the world."

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