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Money is pouring into the world's hottest investment product at nearly a record-setting pace (SPY, SPX)

The US market has rarely been this popular. Traders poured a near-record amount of money into US funds and ETFs over the past week.

Traders poured $23.56 billion into US funds and ETFs during the week ended Wednesday, less than $1.5 billion shy of the all-time record seen in March 2015, according to data compiled by a group of Bank of America Merrill Lynch analysts led by Yunyi Zhang.

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That marked a large step up from the prior week, which saw inflows of $1.13 billion, the data show.

Much of the weekly surge came in the form of stock investments as $17.6 billion flowed into equity funds, the most this year. The SPDR S&P 500 ETF, which tracks the benchmark index, absorbed $4 billion over the period, according to Bloomberg data.

In a client note on Thursday, Michael Hartnett, the chief investment strategist for BofAML Global Research, cited "renewed tax reform hope" as a major reason for the US equity inflows, and expressed confidence in the ongoing rally.

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"The bull market is unlikely to end until bullish macro makes central banks tighten, and we're not yet there," he wrote. "

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